The New New music Marketing and advertising Design for twenty first Century
But now, if you head in excess of to http://mp3.com/thebards and check out the Brobdingnagian Bards webpage at MP3.com, you are going to notice something kinda hypocritical...none of our CDs are priced at $15! What provides??
Effectively initially let me say, sure, I do nonetheless think in a $fifteen.00 sales value for quite a few artists. Definitely, it works finest for people artists, and singer/songwriter sorts. But my explanation is not hypocrisy it is a spectacular transform in our marketing and advertising program.
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Theft of copyright is no unique than theft of income. To give an illustration:
Theft of Mental Home - Copyright Assets - in the twenty first Century is at pandemic proportions. At a international scale that has under no circumstances been seen prior to. An extraordinary fifty eight Billion US dollars in Copyrights ended up stolen in the United states alone in 2007.
58 Billion is this sort of a massive figure as to be difficult to realize. But the truth is that 58 Billion interprets into over six.6 million dollars well worth of Copyright Material becoming stolen each and every hour of each working day of the calendar year. Why? Simply because in most instances, there's no witness to this criminal offense.
One of the most straightforward, most successful techniques to ensure that there IS a witness is to publish Tunes and Tunes on the net, generating certain that there's a valid, recognized, reliable 'witness' on the world-wide-web that can provide proof of publication and copyright.
Though the definitive Law on Copyright is very well coated and established under the Terms of 'The Berne Convention on Literary and Artistic Works', in fact proving that you revealed and copyrighted your materials when you said you did can be challenging - unless of course you DO have a credible 'witness' - and that 'witness' could be a document.
Theft of copyright is no various than theft of income. To give an example:
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