The global MVNO market is expected to reach USD 73.20 billion by 2020, according to a new study by Grand View Research, Inc. Increasing global mobile subscribers and demand for data services is expected to favor market growth over the next six years. MVNOs provide differentiated services to customers by targeting niche market segments such as retail, business, roaming, etc. This helps to avoid direct competition with MNOs and also generates additional revenues for both MVNO and MNO.
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The global voice services market is expected to be stagnant, whereas data and value added services are expected to generate revenue for the mobile market over the forecast period. MVNOs play an important role to address this segment; they buy minutes in bulk from the MNOs and sell them to their customers at discounted price. Increasing technology advancements such as LTE and 4G infrastructure are expected to provide new avenues to the MVNO market. However, lack in expertise may restrict market growth over the next six years.
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