A mattress company is like any other - their main corporate goal is to generate a profit, specifically these that trade on an arranged stock exchange and have shareholders to reply to. Most firms that trade on an trade will reveal that on their website under the "investor relations" hyperlink or some related "company-like" part.
What a earnings-based mattress firm will need to do in order to keep shareholders happy is proceed growing. This is correct of all large companies, but in the mattress industry that sees shoppers turning more than their mattress every 10 years (give or get a couple of many years), growth approaches require to be a tiny far more creative than basically capturing more market place share. This is because there is a restrict as to how a lot market share a company can personal (one hundred%). And even though no mattress business has a captive industry share, attaining on merchandise alone is not always simple presented the a lot of economics guiding market share (e.g. price, demographics, area, and many others.).