I saw the drop in SEO visibility within our UK rankings

With WPengine as well as the approach we’ve create our DNS this upgrade concerned an IP address change.

Following this change, I noticed any drop in SEO visibility inside our UK rankings so, I investigated.

Sure enough, we seen a drop within UK rankings, but curiously, the seo promotion actual US information appeared to show a big improvement. The idea became quickly obvious the IP alter was to blame, a place lookup revealed the particular problem.

I’d originally set up our hosting in order to serve from a UK data centre, however once we updated your IP address, I failed to examine on the brand new host location. The Actual new IP was situated within the USA.

I got back in touch using WPengine who provided me using a new UK IP address, along with following changing the location again within the DNS a-records, UK rankings returned.

Given your impact with the IP place alter I thought it could be a new smart transfer for you to repeat the actual adjust to determine when the ranking flux could potentially be repeated. That Is possible because WPengine keep a routing map associated with their IP changes, so for now it does not make a new difference which in turn IP address https://posizionamentogoogle-servizi.com/ we use, we’ll arrive at the identical website.