There are several keyword tools out there. I prefer to utilize Overtures because its free and easy. Take into account that the figures from Overture are often inflated sometimes a l... Hows that number coming along? You wll recall in-the first element of this collection I included obtaining a list together of ideas for the site or blog niche. Hopefully you have a sizeable list of general categories. Another steps include narrowing the keywords and then performing some supply and demand study. There are many keyword tools out there. I like to make use of Overtures because its free and easy. Bear in mind that the figures from Overture are often inflated sometimes a bit sometimes a great deal. They fudge the figures by counting like inquiries fly and flies or affiliate and affiliates get counted as the same query. Remember they earn more income convincing their prospective advertisers that a search term is common. So plug in one of many general search terms from your list. Im going to use dogs. Listed here are the results: Queries done in February 2006 Depend Research Expression 1104234 dog 225786 dog breed 183180 dog education principles 152056 dog show 139072 dog breeders 98321 dog name 97021 dog education 91172 dog picture 88480 dog available 62657 dog grooming 56907 dog present I edited a couple of like spy dog out for expediency. I prefer dog breeds and dog training [basics]. Seems like individuals are looking for both quite a bit. This lofty link building tools wiki has many grand lessons for how to see about it. Given that we have the need, lets look at to Google and examine the present. Type in the actual key phrase, putting quotes around it so Google searches for just what we wish. Google returns 5,59o,000 results, If you put in dog breeds. Try looking in the top of right-hand corner for this number. Heard of Sumantra Roy? Probably not. Hes a guy who focuses on SEO and particular keyword study. He has created a formula termed the Keyword Effectiveness Index or KEI to assess the potential of the keyword. This dazzling linkbuilding services link has diverse surprising warnings for where to study it. I use an easier version of it. Here it is: KEI = Demand / Supply That's - Demand separated by Supply. The bigger the KEI the better. This gives you a basic KEI that ranges from 1-10. People compare this for the Richter Scale, meaning that each successive number is dramatically greater compared to the last number. In our illustration above, the KEI for dog breed would be.04, which isnt that great. Dog Training Basics yields 45,600 benefits for Google. The KEI would be 4, that will be fantastic. Hmmwait a minute. Our lesson is concluded by that. Bye. [Sound of running down the hallway and door slamming]. I found out about buy backlinks by searching Google Books. A little nerd humor there. Do a few more and see what you come up with. I did dog name and got a of.10, that is lousy. I also tried dog surprise, which got me a KEI of.07. I frequently pick up the best KEI key words and connect them back in the Overture instrument and test it again. Navigating To rank checker tool probably provides aids you should use with your dad. Incidentally, Wordtracker does this all for you. Try it at no cost and see how easy it's. Just keep in mind that they use various sources for both demand and supply than my example above, but that shouldnt make an excessive amount of a difference. So now we must have a much smaller number that has good quality prospects onto it..