Social media marketing is a fast-paced industry. With new tools, techniques and best practices constantly bombarding your inbox and feeds, it can be tough to decide where to put your efforts.
In order to stay afloat, however, you dont need the latest bells and whistles you just need to stick to the basics. And the most basic of all marketing tenants? Know your audience.
By understanding your audience, you will set yourself up to benefit in a number of ways. And on the other side of the coin, if you dont know your audience, youll miss out on many opportunities that no amount of