Can Corporate Wellness Be Your Competitive Advantage? | Alan Kohll

In short, yes. Corporate wellness can be your competitive advantage.

Allow me to explain why. But first, it's important to understand the goals of a corporate wellness program. Most programs have some combination of these goals:

Increase productivity and efficiency of workImprove employee morale and engagementDevelop a more positive company cultureCut costs on insurance and employee healthcare packages

Some companies might have variations of these, or goals specific to their workforce, but in general, this is what many companies want out of wellness. When done right, an employee wellness program can absolutely deliver on all those accounts.

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