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Viewable CPM (vCPM) buying was launched in AdWords in 2013 so advertisers may choose to only pay for display and video impressions that meet the MRC outlined business standard for viewability Fifty percent or extra of the advert should seem on display — for not less than 1 second for show adverts and 2 seconds for video advertisements, as measured by Google's Active View expertise.

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From monitoring account performance at scale to creating cross-account marketing campaign modifications, supervisor accounts help many of the most sophisticated AdWords advertisers get more finished in much adwords marketing company less time. To ship more insightful reporting and scale your remarketing efforts, we're introducing two new enhancements to manager accounts: Google Analytics account linking, and remarketing tag and listing sharing.