Samsung launches J7 and J5 smartphones in the affordable segment - The Economic Times

NEW DELHI: Samsung Electronics, the leading handset maker in the Indian market, launched two smartphones in the affordable price segment aiming to get a large share in an area where it has had far fewer devices till now. The devices - Galaxy J5 priced at Rs 11,999 and Galaxy J7 priced at Rs 14,999 - will be available only on Flipkart, and will carry freebies worth nearly Rs 4,000, which the company feels effectively brings down pricing to sub Rs 10,000 for consumers. Asim Warsi, vice president of marketing for IT and mobiles at Samsung said that the company was strengthening its presence in this segment where it has fair share of the market. The Galaxy J5 has a 5-inch TFT display with a HD screen, backed by 1.2GHz quad-core Snapdragon processor coupled with 1.5GB of RAM.