5 Things You Need To Know

Yelp has grown up quickly, and has become one of the leading consumer review sites on the Web. As a site that started mainly with bars and restaurants, Yelp has expanded to include listings for businesses in a range of industries, from boutiques to spas and even medical offices. Yelp traffic grew 75 percent in the first quarter of 2010, and 32 million people visited the site in May to make decisions about how and where they would spend their money.

Social media expert Tom Humbarger of Social Media Today notes that