Is Harley-Davidson the Next Casualty? | Steve Parker

Question: Can Harley-Davidson survive the world economic disaster?

The company itself paints a bleak picture of its present and future. To quote from an October 15 corporate press release:

Worldwide retail sales of new Harley-Davidson motorcycles declined 21.3 percent in the third quarter compared to last year's third quarter, an improvement from the 30.1 percent decline in this year's second quarter. An 84.1 percent decline in net income and an 84.5 percent decline in diluted earnings per share from the year-ago quarter reflected lower motorcycle shipments and the effects of the economy on retail and wholesale loan performance at Harley-Davidson Financial Services.