There are innumerable reasons you may desire a custom banner or signal, when you'll and you also never know. Here are four occasions that you might:
A Grand Opening: You would like to promote it, and encourage it nicely, in the event that you are opening a store or shop of any sort. The very first few months for just about any business are crucial, plus an opening that is good can generate just the momentum you should get through them. Advertise every where and anywhere you can, and with whatever you can: business-cards, outside banners, nylon flags, magnetic signs, car wraps, you name it.
Going Out-of-Business Sale: You need to advertise just as much if you're having a going out-of-business sale. This is your last opportunity to earn a profit in your investment, so bust out the flags and banners and window graphics to let people find out about your going out-of-business sale. Again, market wherever you can -- you want as of this sale that is closing as many customers as you possibly can.
Special In-Store Promotions: Based on the kind of business you run, make an effort to get a celeb -- or else or neighborhood -- to do a meet-and-greet or signing of some sort. Say you own a book store -- get out an author using a publication that is new to do a studying. Or, if you run a sports goods store, look into getting a well-known athlete in the area to sign autographs for a day.
Any Ongoing Promotions: You may have occasions or special prices once weekly, once per month, perhaps even once a year. Alternatively, you might have a signal made up with a clean place so you can tape on the day and date.
Regardless of the occasion, make sure to employ the Internet along with any signage that is physical you utilize. That's what it is there for -- to spread the word about, properly, everything. Use Fb, Twitter, MySpace, a LinkedIn, everything and anything you can. Create an Yelp account so people can afterwards write reviews of whatever you're planning, and ensure you're on FourSquare so individuals can "check-in" when they visit your store. Banners and signs are excellent to get out the first word there, but you need follow up advice that individuals can save on their computers or phones.