Elements of a Successful Payment Page

 

In an interview with Jonathan Hedvat, President of FashionJobsCentral.com, Hedvat stressed the importance of a properly created payment page.

The payment web page is where your buyers spend. It is just as critical as your homepage or any landing pages you may possibly have. To discover more, we know you peep at: https://twitter.com/orangeco_seo. I see the identical mistakes on different payment pages all the time. When designing the page, I feel most men and women have a tendency to neglect that the aim of the web page is for the user to spend.

K.I.S.S. Hold it Basic Stupid. You have already sold an item to all the folks on this page, now let them pay! Theres no require for fancy graphics or animations, leave those on the selling page. You dont want to sell your consumer once more, due to the fact that would be giving them more motives to not pay. Any modify in colour themes, fonts, text size, or logos can also change how the clients see your solution. Make positive you maintain every thing constant.

Phone Quantity Depending on your customers, quite frequently you will get 1 or two clients who do not trust the security of the world wide web and would significantly rather pay over the phone. Make certain you have a telephone number visible on the payment page. Or greater yet, get a 1-800 number if you want to appear a lot more reputable.

Safety As mentioned above, the safety of a web page is essential for your clients to trust your payment web page. Make confident your web page is secured (URL begins with https). If you want to acquire a lot more trust from your customers, contemplate receiving Verisign or TRUSTe.

DONT LET THEM LEAVE Simple probability tells us that the a lot more hyperlinks you have on a web site, the larger the possibilities of any 1 of them becoming clicked. But in this instance, you want your users to pay, so take out all your hyperlinks except for the one necessary to approach the payment. If you have information on return policy or terms of agreement on a link, I would suggest you to place it in a text window within the payment web page to stay away from the users clicking anything at all except for the Pay button..