You have most likely read those articles that claim that Facebook is the best way to get business contacts and doubt most of them. It's understandable. These kinds of articles seem to be lurking everywhere. But, you won't find that many articles that will supply advice on how to move forward once you have a page. This article will provide more of the instruction that you need. This article is going to explain a few of the techniques that can be used to build up a Small business Loans by utilizing the Facebook system.
When you first register, your URL will be ugly and not very impressive, but there's a reason for it and you can change the URL. It looks like a system generated password, but after you have gained a certain number of followers (at the time of this writing it is 25), you are allowed to set up a unique URL for your business page. The unique URL shows that you already have a foothold in the system, plus it also makes your business look quite a lot more legitimate. Once you have the followers you need, then be sure your actual business URL will work well and people will not have a hard time remembering it.
One of the more common practices for the profile pic is to use the company logo. You might be better off, however, creating a special version of the logo to use on Facebook which means you can keep the basic structure of the logo the same but maybe change the colors. No reason for creating videos company officers or any people, and think brandable material for the logo. If you want Facebook to work for you, business wise, you need to make sure you appear as a legitimate business within its system.
One evergreen activity at Facebook is getting the "like" for your page, and that is rather important. Yes, be sure you work on this, but don't obsess about it, build your email list through other means, store business too. Common sense human nature rules everywhere including at Facebook, so give them your time and offer value. It is rare for people to "like" you spontaneously, so you need to make a concentrated effort to keep those numbers going up.
Maybe you have been hearing about Facebook so much that you're getting a little turned off about it? That's the way it goes for very large things that have enormous impact on the lives of millions. That does not seem to be stopping Facebook, and it is still growing. But what you need to do is find out more because there is a lot more to the Facebook story.